blackownedbusiness

FELICIA KID KONVERSATIONS//JAZLYNN FRANKLIN CHE' COLLECTION

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I reached out to JazLynn Franklin because I’m really interested in her brand.  I was at a makeup class and I saw her there with her vendor table and when I decided to start this segment I knew she would be perfect for it.

1. I see you dabble in both fashion and beauty which one do you love more? 

I love them both the same.  I believe they both go hand and hand .  Putting them both together is super fun for me. 

2. Is there a particular brand that inspired you to start your own? 

I love seeing the black women in my community  doing amazing things, that’s always inspiring. Watching women coming together is awesome , but what brand inspired me to start my business was Instagram  influencers like, Supa (Crayon Case) makeup brand . I followed her wayyyyy before she was famous. I also, always looked up to my auntie Tootie aka Faye. She has a beauty shop in town. She has definitely been inspiring to me all my life. Also, close family friend  Trena Manning. She moved to ATL years ago and the close contact was lost then, so when I came to her for help I didn’t expect her to be so open. She shared her vendors with me and everything . I respected that so much.  Toccara Smith, who has been doing hair for years  was one of my first  and still is one of my biggest supporters & I am forever grateful to have met her. I been blessed to have amazing friends that keep me going as well. 

3. How difficult is it being a woman with her own brand? 

I wouldn’t say it’s difficult, it just takes ALOT of patience and focus . Within time, things fall into place. I learned, even when  I'm not getting the likes/ shares, people are definitely looking and will eventually reach out. 

4. Do you see more support from South Bend or other surrounding areas? 

I definitely try to support my city. I know how HARD it is to get support in your own city at times, so i def try to support when i can. I attended an event in Elkhart not too long ago and I met some cool people that I  will continue to support. I received alot of love from Indianapolis, so I definitely want to do more there.  

5. What is next for the Che’ Collection?

I definitely see Che’ adding more to the collection. When I first started, I was so nervous and scared . I’m so much of a private person so I didn’t know how people would react to my starting my own business. So I started with just gloss and lashes, but eventually I will add more. I learned a lot in the process. It’s more then just selling a product, I want to build a brand .  I would love to do things with other women in my home town, so that is definitely a goal for Che’ In the future .  


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Felicia Kid Konversations//Yon James

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I recently decided that I wanted to give people in my city a chance to promote their businesses, and what better place than my platform, which will become OUR platform. As we all know, having a brand in South Bend is hard. We are in a city with very little resources, so its up to us as being creatives to reach out to one another on some for real shit and show support. Felicia Kid Konversations came to me because I wanted to possibly make videos, but people are so on the go I realized that my blog would be a better way to go. The first woman I want to showcase in this summer long series is Yon James. She started her very own company called “The Prominent Delivery” and I interviewed her to get more insight on her brand.

What made you get into the entertainment business?

Art holds a huge place in my heart. I appreciate all forms of art, from writing, drama, costume design, music, painting, makeup etc. Out of all these different embodiments of art, music is my soul. I love all genres of music. Everything about music excites me, and since I’m no longer on the entertainment side I decided to tap into the business side. I’ve seen so much talent go to waste because they don’t know the business side. They have no idea how to get to where it is they want to go. Because believe me posting videos on Facebook is not going to do the trick. And since I already have a little background knowledge of how the industry works along with my schooling I have the proper foundation to be the vessel that takes these artists where they want to go. That along with the fact that I like to be in charge of things lol. I’m a natural born boss.

You had your first professional gig recently with Lucci and Plies in Indianapolis, explain that experience..

If it wasn’t anything else, it was definitely a learning experience. Plies didn’t even show, and Lucci was nearly five hours late. So this definitely gave me some insight on the standards I am going to hold my artists to, because this is beyond disrespectful to your fans; as well as, everyone on the business side who work so hard to put these events together. I will work overtime to make sure my artists keep their word. Anything other than that is just not acceptable.

What do local artists have to do to be apart of your team?

I am seeking dedicated individuals who have a unique sound. People who are going to LISTEN and FOLLOW INSTRUCTIONS, because if they’re going to do my job they don’t need me. All my artists sign a three-year contract with me. Some people feel three years is too long, but these things take time. I can’t promise anybody fortune and fame overnight. I don’t know how long it will take, but I can guarantee that after three years if you haven’t met your goal, you will be in arms reach. I am also seeking models, so it’s not just musicians.

So, what exactly does working with you include?

I do everything from marketing and promotion down to booking studio time. I’m booking shows and events that I think are beneficial. I help financially when necessary. I motivate. I do all the networking, planning, and concept support. I try to do everything that way my artists can focus solely on perfecting their craft.

Ok ok, good shit Yanni! Now where do you see your business 6 months from now?

In six months, I hope to have a larger staff than just myself. I also hope to have found a female rapper by then. I will have done a few more shows, some traveling, and hopefully a music conference. Some more trial and error and learning the business. I will have my degree by then so maybe even some

office space outside of South Bend.


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The Creativity Is Sold Separately

How do you know if you’re creative? In my opinion, you see things in a way nobody else does. You notice a picture, a circle, a line, a crack in the wall and you wonder what you can turn that into. My mind is constantly turning, because as I get more heavy into fashion and design, you have to stay a million steps ahead of everybody else. Some people might ask me what do I design? You don’t know how to draw. And naw, I don’t. I get an inspiration from something, and I’ll play off that, or, I will scribble something that I want onto a piece of paper and show it to my graphic designer and he makes it happen. I have a small collection of tees and hoodies right now, and in a few months I will have NEW designs so I have to constantly pay attention to trends, color ways, pop culture, what I see on runway shows on Instagram, I’m so into it. The whole boycott of Gucci made me think, well, I can’t afford Gucci right now, and some of the people I know can’t afford it, so yo, this is the perfect time to be a Black owned clothing line. Dapper Dan made a comment along the lines that being a designer doesn’t just mean you’re just putting a logo onto a shirt, and he’s absolutely right. My goals are so far past South Bend, IN. They have to be, because how many people in South Bend will continue to rock with me and buy my shirts? What if nobody in my city buys another shirt from me again? I HAVE to think that way. I have to think towards the future, I have to think bigger. And not just have the vision of being bigger, I also have to put a plan of action BEHIND my thoughts. I used to be trash at setting goals and now I can tell you where my line will be a year from now, it’s all mapped out. Kid Jumper has a blueprint, and I work on it every single day. I have to clap for myself, why wouldn’t I think my brand is bomb as fuck? I can’t be afraid to say, shop with me now, because soon my hoodies won’t be $38 they will be $75. My creativity and my thoughts are all I have, and I have to stay true to who I am, or nobody will believe in my brand. And thank you to those of you that do.  

Kid Jumper Family hoodie $38  

Kid Jumper Family hoodie $38